BRANDING LIKE A PRO STARTS HERE…
Magnetic Brand Academy
Learn in just 6 week how to DIY your brand and attract clients
(without spending hours in Canva)
Testimonials
YOUR BRAND IS HOW YOU ATTRACT CLIENTS
It needs to be MAGNETIC
A magnetic brand will naturally draw clients in; it’s how you turn browsers into buyers!
And it’s made up of two key things:
Your Visual Identity (your vibe)
Your Messaging (your words)
It combines language that embodies your values, your vision, your methods and weaves it with your unique energy as a holistic practitioner.
Combined with your own unique aesthetic that your clients want to be part of.
Branding for the purpose-driven ready to step into their power
But how do you build a magnetic brand?
Step One: We get suuuuper specific on your customer
Step Two: We build your new brand strategy
Step Four: We craft your magnetic messaging framework
Step Four: We design your visual aesthetic
Step Five: We create your own brand bible
Step Six: We apply your new brand and connect with your customers
I know this of you…
✅ I know you’re ready to grow your business beyond the basics
✅ And you’ve spent hours in Canva and but lack consistency
✅ You’re ready to wake up Monday morning feeling clear on what to say in your content
✅ But you’re stuck looking at Pinterest, doubting your message, and posting on IG feels like a chore!
I know you’ve tried everything, but still feel stuck:
❌ You’ve changed your colours
❌ Tweaked your messaging
❌ Spent waaaay too long searching for inspiration
❌ …. and yet nothing seems to fall into place
It’s exhausting, right?
Through the Magnetic Brand Academy, we’ll create a brand strategy that feels aligned and attracts the right clients consistently.
HERE TO SUPPORT YOU!
Meet Stef, your guide and mentor
My mission is to empower women to tell their stories and step into their purpose with their brand.
I’m a yoga teacher and brand strategist with over 5 years of experience bringing brands to life through visual storytelling, combined with 15 years in the fashion industry, working at a managerial level, contributing to the growth of brands, teams, and sales.
My background and expertise give me a strong understanding of how to build a brand that is not only visually compelling but also commercially successful.
I have worked with visionary solopreneurs, wellness teachers, and conscious brands, helping them bring their visions to life.
Through my unique blend of strategy, creativity, design, and holistic coaching, I now support clients in building authentic brands that reflect their true selves and magnetise their dream clients.
SAY GOODBYE TO BRAND CONFUSION
You can finally stop scrolling through Canva and Pinterest for inspiration because you’ve created your own unique and compelling brand that magnetise clients and sales.
No more copying others — your brand now reflects your personal style and vision, allowing you to stand out with authenticity and confidence.
Here’s EXACTLY what you will leave this program with:
A clear visual aesthetic that both aligns with YOU and is attractive to your customers
A clear messaging framework to convey the value of your work
A solid brand foundation so you feel confident and clear on exctly who you serve and what you want to be known
Who this is for:
Coaches: health coaches, business coaches, life coaches.
Wellness practitioners: reiki healers, meditation and breathwork teachers
Movement teachers: yoga, pilates, fitness teachers.
Solopreneurs and small business owners: yoga studios, health and wellbeing businesses, personal brands.
Here’s everything you get:
→ 6 weeks of expert group coaching and brand strategy
→ Access to all recorded sessions, templates, and handouts
→ Facebook group conversations, collaborations and community
→ 2 extra weeks of support at the end of the course to make any refinement
Shared Love
“Going through this creative journey has been the best, as i’ve not only learnt about the importance of personal branding, but through all of the research and deep decision making, it’s helped me to create something which is quite literally my baby now.”
— Bhavisha, Yoga Teacher
“Fantastic brand identity workshop thank you Stefania.
The brand strategy workshop gave a really good foundation to the theory behind brand identity and what to consider before creating your brand and to make sure it stays consistent.”
— Mim, Digital Marketing Coach
“The Brand Identity Programme has really helped me understand the importance of digging deep to develop my brand identity. Thank you so much for opening my eyes to the wonder and importance of doing this work. I'm excited to fully implement what I've learned.”
— Kayla, Yoga Teacher & Holistic Coach
So, how much is it, exactly?
Your Investment
PAY IN FULL
£450
Most supportive
PFI bonus: 1:1 w/ Stef
3 PAYMENTS OF
£150
Most doable
Course Bonuses
Brand Strategy Workbooks
You’ll be provided with digital workbooks to help you work through each section of the program with ease.
Brand Book
You'll get a brand book template where to lay out all your brand rules, this will be your brand Bible that’ll help you stay organised and on track.
1:1 Strategy Session
You’ll benefit from a 1:1 strategy session with me to refine and personalise your brand approach.
How this program works:
Week by week we will dive into the essentials of brand strategy. Each session covers a key topic – from market research to defining your brand purpose, mission, and messaging. This is all about building a solid base for your brand and business, step-by-step, together.
At the end of every session, there’s dedicated time for Q&A. This is your chance to ask anything that’s on your mind, get some clarity, and feel fully supported.
We’ll also have a private Facebook group where you can connect, share wins, ask questions, and keep the conversation going outside of our weekly sessions.
You’ll get access to workbooks for each part of the program, helping you apply what you learn. Plus, there’s a customisable brand book to build out your brand strategy as we go – your brand’s personal guide.
You can book a 1:1 branding session anytime during the 6 weeks if there’s something you want to look at in more depth or need extra support with.
Week One - Foundations
Build your Magnetic Brand Strategy
We begin with a guided meditation to help you connect with your vision. Setting clear intentions will lay the foundation for a brand that feels aligned and purposeful.
Week Two - Foundations
Find your Brand Essence
Brand strategy is the key to clarity and consistency. This week, you’ll explore market research, analyse competitors, and start uncovering your unique brand essence.
Week Three - Internal Messaging
Connect To Your Audience
Your brand exists to serve your ideal clients. You’ll define who they are and understand their needs. We’ll also clarify your core values, purpose, and the guiding principles that drive your work.
Week Four - External Messaging
Using Your Message To Magnetise
A strong brand has a clear voice and personality. You’ll refine your tone of voice, craft your mission statement, and shape a brand that reflects your experience, expertise, and passions.
Week Five - Visuals
Create Your Own Vibe
This week is all about visuals. You’ll explore colour psychology, fonts, and imagery to create a look that matches your brand’s energy and attracts the right people.
Week Six - Visuals
Magnetic Brand Look
Now, it’s time to bring it all together. You’ll finalise your colours, fonts, and logos to create a cohesive brand. We’ll wrap up with a reflection on your journey and celebrate your transformation.
Not quite sure yet?
I get it – investing in your business is a big step! If you're curious, have any questions, or just want to know more, feel free to DM me on Instagram @stefruggeribranding or send me an email.
I'm here to help!
